FOR YOUR BUSINESS PEACE OF MIND
By guest blogger Lucy Reed
This summer I had the great pleasure of spending two months in beautiful Arroyo Hondo just north of Taos. Living in Central Texas I dread the summers where 100+ temperatures are the norm more than the exception. So I was super grateful to get this opportunity to spend the summer where I could look out every morning at the Taos Mountains and enjoy the cool and dry temperatures of this wonderful location. Being only minutes from the cultural attractions available in Taos didn’t hurt either.
Northern New Mexico was a great place to reconnect with nature, a place to gain new inspiration and to make new friends. This was also something of a working vacation for me as I spent a portion of my time there working on a new website for a client in the area. This turned out to be a unique opportunity to work with someone whom I would eventually realize I needed for my team.
Not only did I enjoy my work but I enjoyed interacting with new and very interesting people. One 87 year old artist comes to mind that was absolutely inspiring with the breadth of his experience and his gift as a master storyteller. I also met several local artists, an artisan soap maker, a reiki practitioner, retired environmentalists and hiking enthusiasts and reconnected with artist friends I had made on a previous trip. This part of New Mexico certainly attracts people with fascinating backgrounds and a desire to deepen their spiritual understanding. The mountains seem to wrap you in their welcoming arms and inspire you to be more of who you already are.
While I was in New Mexico I became intrigued by the thought of expanding my ability to provide useful support services for current and aspiring entrepreneurs. I am happy to say that two very capable freelancers have now agreed to add their services under the VIP banner. While I will continue to focus my efforts on designing unique and affordable websites for VIP customers, Michael and Maryum will now also be available to fill in the gaps in other areas when needed.
My personal research has shown me that most entrepreneurs usually don’t have the capital to hire full time or even part-time employees to handle the many demands of a business - things like setting up their small business systems for accounting, marketing, advertising and website development. So it’s always been my goal to look for ways to support small business with my own array of accessible and affordable products.
Michael Burwell was the first freelancer to come on board with VIP this summer offering his services as a writer, editor and researcher. If you're looking for someone to help you with blogs, white papers, e-books, online magazines or editing personal literary works, he's your go-to guy. When I met Michael two years ago I found out he was a very good poet but only by working with him this summer did I fully come to appreciate his awesome talent as a writer, editor and researcher. You can read about his many literary accomplishments by checking out his website here.
The newest member of my freelance team is Maryum Mitchell who is a mother of three beautiful girls and a great addition to our support services team. I’ve known Maryum on both a professional and personal level for the last 4 years and she continues to amaze me with her talent, perseverance and willingness to keep on learning. Maryum is organized, dedicated, and fun to work with and should be a great help to clients who need to set up their Quickbooks or other accounting system and who need other administrative support services.
VIP now has a solid team of experienced and skilled individuals ready to provide "just in time" accessible and affordable services to our small business clients. I believe the enchantment of New Mexico may just have provided the inspiration I needed to take this exciting new step for VIP.
Original Post - 11/8/2016
According to Maslow's original Hierarchy of Needs theory of motivation there are 5 stages in our personal development that motivate us as demonstrated in his classic pyramid.
I started thinking that you can look at Maslow's Hierarchy of Needs (HON) and relate it to the motivational stages that a small business owner goes through as well. So let's have a little fun as I take you through my interpretation of Maslow's HON for small business owners.
Physiological - The primary motivation is to meet your own and often your family's basic physiological need to have food on the table and have a roof over your head while you chase this wild wonderful dream of business ownership. This may go on for years while you feverishly dream of creating the latest must have service or product.
Safety - You've got this great business idea, service or product nailed down and now you're putting loads of energy/and "some" money into developing it within certain "safety" parameters. Maybe you're still on someone's payroll doing something you hate until you can get your small business off the ground. Many of us get stuck here forever but understand that it is a choice. Fear and the need for safety are great motivators and can seriously keep you locked in to your comfort/safety zone. However, it does seriously impede personal growth.
Love/belonging - Here's where you've made it to the part where you've finally manifested some type of business and your passion has sparked a new source and level of recognition/acceptance from your tribe - your new customers, family, and friends. Think Facebook! As a first step in "getting the love", you've created your Facebook business page and you're off and running. That's a wonderful feeling but you may still be hampered by a lack of confidence when it comes to perceiving the real value of your business and getting your unique selling proposition to come across in your marketing efforts.
Esteem - At this stage, you've had a few successes in delivering your product or service and have started to get some positive feedback and nice accolades from your customers. Sure it's a great feeling at first to get this new found respect from others but if the need for status, recognition, fame, prestige, and attention are all you want then your business and possibly your important relationships may suffer along the way. For those willing to go further still, there is a higher level of need that results in the kind of self-respect that comes only when your sense of inner competence and self-esteem is based on your own experience. That comes from knowing you're doing the very best you can for all the right reasons.
Self-Actualization - Basically this means that you've arrived at the full realization of your true business potential. You've tweaked, improved and revamped your business when needed to get to a level that fully utilizes all your skills and reflects your best quality of service.
But wait there's more! Much later in life Maslow added another stage to his motivational model of psychology and that was self-transcendence. By then he had come to understand that the self only becomes truly actualized when it achieves a level of self-transcendence - in giving itself to some higher goal outside oneself, in altruism and spirituality.
All of this was my way of entertaining myself with an idea this morning and if I have somehow tapped into something that sounds familiar to you and that you can relate to that's great.
This rather lengthy blog article was my way of saying that if you've visited my website lately, you may have noticed that it is in a state of flux. There's a good reason for that. It is in A State Of Flux!
But for me that's a good thing. My state of flux indicates I'm busily revamping my business to be more in line with my highest interests and where I perceive I can offer the best service to my clients.
Many small business owners have a wonderful product or service which is the mainstay of their business but may lack the supportive systems in place to keep growing their business. This is a state I can relate to as a small business owner and is the reason I'm intrigued by the process of developing systems and offerings to my customers that are effective and relatively easy to implement.
Why does it have to be easy? Because if it's not easy and proven to be effective it won't get used.
So stick with me as I redesign my website to more accurately reflect what my service is all about including some brand new free pdfs that you'll be able to download to help you in your business.
So keep a look out for this sign that we're back and ready to assist you in your small business.